Meta Ads Pricing

Meta Ads Management Pricing

One clear formula. No tiers, no guesswork, no surprises on the invoice.

How We Price Meta Ads Management

Same principle we apply everywhere: pricing should scale with the work, not hide behind a sales call. Our Meta Ads management fee follows one sliding scale, tied directly to your monthly ad spend.

The formula:

Under $6,666/mo Ad spend under $6,666/month → flat $1,000/month management fee
$6,666/mo or more Ad spend of $6,666/month or more → 15% of ad spend

Your ad spend goes straight to Meta — we don't mark it up. As your budget scales, our fee scales with it proportionally, so you're never stuck overpaying a flat rate on a lean budget or underpaying for a large, complex account.

Example: $5,000/month in ad spend → $1,000 management fee. $15,000/month in ad spend → $2,250 management fee (15%).

Estimate your fee

$ /month
$1,000$50,000+
Your management fee
$1,000/mo
Flat fee — spend under $6,666/month
Included at every level

What's Included at Every Spend Level

01 Full account and pixel/event audit before launch
02 Audience research and build (interest, lookalike, retargeting)
03 Creative testing — multiple angles, formats, and hooks run in parallel
04 Pixel and conversion event setup, verified in Events Manager
05 Campaign structure across Facebook, Instagram, and (where relevant) LinkedIn
06 Ongoing creative refresh to fight ad fatigue
07 Monthly reporting tied to ROAS, CPA, and revenue — not likes and reach

Why a Sliding Scale

Meta rewards accounts that test constantly — new creative, new audiences, new angles — and that testing volume grows with budget. A $2,000/month account and a $25,000/month account need very different levels of creative production and optimization attention. The sliding scale keeps our fee tied to that actual workload instead of a one-size-fits-all number.

Is There a Minimum Spend?

We generally recommend starting at $1,000–$3,000/month in ad spend so Meta's algorithm has enough conversion data to exit the learning phase and optimize properly. Below that, creative testing and audience data take much longer to produce reliable results.

Case Studies

What Our Meta Ads Management Delivers

The fee is the easy part. Here's what that management has produced for auto, salon and parts clients.

Hail Group

Hail Group

Lead GenerationAuto

US Hail Group partnered with our team to generate qualified leads through Meta Ads by combining website lead campaigns with call-focused campaigns. Through localized targeting, optimized creatives, and continuous campaign optimization, the account generated 162 website leads and 64 qualified phone calls from customers actively searching for auto hail repair services.

Nappstar

Nappstar

Ecommerce / Lead GenerationSalon

NappStar is a Black-owned natural hair care brand and salon network specializing in locs, offering both professional salon services and a full line of loc care products and extensions. Founded in 2016, the brand operates across multiple U.S. cities and focuses on empowering the loc community through styling, education, and premium products.

Primochill

Primochill

EcommerceParts

PrimoChill is a leading provider of custom PC water-cooling components and accessories, serving gamers, PC enthusiasts, modders, and professional system builders. The company offers water blocks, fittings, tubing, radiators, reservoirs, pumps, coolant solutions, and complete custom liquid cooling systems.

Testimonials

What Clients Say About Our Meta Ads Management

Transparent pricing is only worth it if the work behind it delivers. Here's what clients say.

"
Judith George
Video Content Whisperer, Judith George

Drew really knows his stuff inside and out. I didn't have much experience with FB ads but knew I needed them for my business. And also knew if I was going to teach myself that was going to take time away from the other work I needed to do. When I met Drew he was so generous with his information that I knew that it would be great to have a class with him. Which I did and it was great.

"
Diana West
CEO, Lady Conceal

We have been working with Digital Drew SEM for just over a month and a half, and the results have been outstanding. Our sales have already doubled. What sets Drew apart is that you actually work directly with him, not just a coworker or junior account manager like most other advertising companies. His knowledge of Google, Meta, and SEO is exceptional, and with his guidance, expertise, and experience, we feel confident our business will continue to grow and reach new heights.

"
Shawnta Harrison
Co-founder, ABTP

Working with Drew and his team has been a great experience for ABTP. We saw an increase in registrations for our annual conference, generated new leads, and increased our overall visibility. I really appreciate that Drew took the time to understand our organization and our goals. We’ve been very pleased with the results and look forward to continuing to work together!

"
Emma Tessler
Founder + CEO, Ninety Five Media

Drew is professional and very knowledgeable about his field. He is able to demonstrate what he does easily and explain it to others. He is my go-to for Facebook and Instagram ads. Can’t recommend working with him enough!

FAQ

Questions Clients Ask

15% applies to total monthly ad spend once you cross $6,666 — it's not blended. Under $6,666, it's a flat $1,000.

Basic creative testing and iteration is included. Full video production or photoshoots are scoped separately and quoted upfront — never a surprise line item.

Each channel is priced on its own sliding scale based on its own spend — there's no bundled discount baked in by default, but ask on the audit call; multi-channel accounts are often worth discussing case by case.

Your fee moves back down to the flat $1,000 the following month. The scale runs in both directions.

Get a Free Meta Ads Audit First

We'll review your existing account (or map out a launch plan if you're new to Meta) and tell you honestly what it would take to hit your ROAS target — including exactly what your management fee would look like.

15–30 minutes. No commitment. No pitch.

Request A Free Consultation

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Let’s See If We’re a Fit

We’re selective about who we take on — and we want to make sure we’re the right team for your goals before either of us commits. Tell us about your business.

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