Purchases +191 Cost Per Purchase $50.38 Objective: The goal of this campaign was to drive website purchases for an Entertainment brand while maximizing ROI. The client required a streamlined approach to merge multiple campaigns into one cohesive strategy, ensuring better tracking, scalability, and efficient utilization of a consistent daily budget of $105. Strategy and Execution […]
Purchases +5 Conversion Value $14,413.39 Objective: The primary goal of this campaign was to drive website purchases for a jewelry e-commerce brand while achieving a strong Return on Ad Spend (ROAS). With a total budget of $2,621.42, the strategy focused on precise audience targeting and compelling creative assets to maximize conversions and revenue. Strategy and
Purchases +1,017 Cost Per Purchase $62.42 Objective: The primary goal was to scale e-commerce purchases for a skincare brand by leveraging multiple campaigns targeting various audience segments. The strategy focused on balancing diverse campaign approaches while maintaining cost efficiency, testing new strategies, and optimizing performance metrics. Strategy and Execution 1. Campaign Diversification Manual Retargeting Campaign
Website Leads +65 Cost Per Lead $41.53 Objective: This campaign aimed to generate high-quality website leads for a real estate business while maintaining cost efficiency. With a daily budget of $20, the focus was on maximizing lead generation through precise targeting, compelling ad creatives, and ongoing optimization. Strategy and Execution 1. Budget Allocation A consistent
Website Leads +639 Cost Per Lead $32.80 Objective: The goal of this campaign was to generate a high volume of quality leads for a Finance company while maintaining an efficient cost per lead (CPL). Operating on a daily budget of $100, the challenge was to balance reach, engagement, and lead conversions to meet client expectations.
