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Welcome to my digital marketing and digital advertising blog. Each week I write about specific topics that I see businesses of all sizes struggle with. I am happy to share my knowledge and experiences so that way others can benefit from the years of digital advertising knowledge I have acquired.
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“You can’t sell anything if you can’t tell anything.” – Beth Comstock To build a successful business in today’s digital landscape, you need to leverage the power of digital media. Search engine optimization and social media are two spokes that drive this wheel of digital media. In this post, we will talk about why using the …
Search Or Social? Here’s Why You Need Them Both For Your Business Read More »
“There are no limits to what you can accomplish, except the limits you place on your own thinking.” – Brian Tracy If you dream something and work hard for it, you can easily make that dream come true. Adding another crown jewel to its hat, Digital Drew SEM has recently received its Google Partner Badge. …
“Retargeting is one of the best ways to close sales that didn’t happen.” – Neil Patel A big portion of visitors coming to your website leave without taking any action. This big portion could be anywhere between 95 to 98% for most websites. Knowing this can hurt, especially when you consider the effort (both organic …
6 Tried and Tested Remarketing Tips That Will Work Wonders Read More »
“The lead generation process starts by finding out where your target market lives on the web.” – Wayne Davis If you have managed to find that the next step in the process is to develop a strong B2B lead generation strategy to reap the rewards. Before you do that it is worth mentioning that selling …
Generating Leads In The B2B Space: How to Do It like A Pro Read More »
Are you unable to get the required ROI from paid marketing campaigns for your Shopify store? Wondering what can be done to effectively run paid marketing ads for Google, Facebook, and product feed? If yes, then this blog is perfect for you. Here, we will share expert advice on running ads efficiently for your Shopify …
How To Run Facebook Ads Efficiently For Your Shopify Store Read More »
22% of marketers are currently using AI-based apps for their marketing efforts. Whereas 57% more are planning to use them in the coming years. – Salesforce’s State of Marketing Report (Fifth Edition) One can easily judge from this data that Artificial Intelligence (AI) and Machine Learning (ML) is going to play a huge role in …
How AI and Machine Learning Are Changing The Digital Marketing Landscape Read More »
Released on 1st October 2012, Google Tag Manager (GTM) has become a staple in the life of every digital marketer. AdWords conversion script, Google Analytics Tracking Code, Remarketing codes, and whatnot, GTM is the one software that can help you manage it all. The best part is that it is free to use, and can …
GTM (Google Tag Manager) And The Benefits of It And How To Use It Properly Read More »
It is a moment of pride for us to announce that Digital Drew has been ranked amongst the best agencies for 2021 by Superbcompanies.com for its e-Commerce paid marketing services. Superbcompanies.com is a leading research portal that provides ratings of service providers every year based on various factors. The ranking offered by Superbcompanies.com is based …
Digital Drew Ranked One of The Top e-Commerce PPC Agencies by Superpcompanies.Com Read More »
The news of iOS update comes as music to the ears of apple users. However, with every new update, besides the changes in the interface and addition of features, comes as certain set of challenges for the businesses, since they have to adapt their marketing strategies according to those changes. When apple announced that the …
Here’s What You Can Do To Prepare Your Fb Ad Strategies For Ios 14 Update Read More »
Instagram Advertising Campaign has become a new trend among individual influencers, celebrities, and business organizations to achieve higher Return of Investments (ROI) on social media. To begin with, Instagram has transposed into a highly competitive platform for paid advertising. It meets the revenue benchmark that Google ads have set in the industry. However, somehow, startups …
Beginner’s Guide To Instagram Advertising Campaign Read More »