AEO & GEO Agency in New York Get Cited by AI, Not Just Ranked by Google
Someone in New York just asked ChatGPT or Google's AI Overview which business to hire, and the answer named three companies. Yours wasn't one of them, even though you rank on page one for the exact same search on traditional Google. That's the new reality of search, and it's already happening at scale. AI Overviews reduce clicks to the top-ranked organic result by an average of 34.5%, and 83% of searches with an AI Overview result in zero clicks at all.
We're an AEO and GEO agency built around a distinction most SEO agencies still haven't caught up to: ranking in traditional search and getting cited inside an AI-generated answer are related, but they're not the same fight, and winning both requires deliberately different work.
Free AI visibility audit
We check whether and how often your brand is being cited across ChatGPT, Perplexity, Google AI Overviews, and Gemini for the queries that matter to your business. No prep, no pitch.
An honest assessment
Three specific gaps, whether that's missing structured data, thin third-party mentions, or content that isn't formatted for AI extraction, and what we'd fix first.
You decide
We're selective about which businesses we take on, and we want you just as confident in us before we touch a single page.
15–30 minutes. No commitment. No pitch.
Trusted to Grow Businesses Through Search & AI Visibility
Why Most Businesses Are Invisible to AI Search
Your content isn't structured for AI to extract and cite
AI engines don't read your page the way a human does, they pull specific, well-structured passages. 55% of sampled AI Overview citations came from the first 30% of the cited page, which means content buried under a long introduction rarely gets pulled at all.
You don't have the evidence AI engines reward
Adding statistics to content increased AI visibility by 22%, and adding quotations increased it by 37%. Generic, opinion-only content without cited data or expert quotes is far less likely to get pulled into an AI-generated answer.
Your authority signals live only on your own site
Third-party mentions and earned citations now outweigh backlinks by roughly 3x for AI Overview presence, and the top 15 domains capture 68% of all AI citation share across platforms. If nobody besides your own website is talking about you, AI engines have little external evidence to trust you.
You're not tracking whether you're even visible
Only 16% of brands systematically track their AI search visibility. Without monitoring, you have no idea whether recent content or authority work is actually moving the needle on AI citations, or moving at all.
Full AEO & GEO Strategy, Under One Roof
Same team running your SEO, since strong technical SEO remains the foundation AI engines rely on to find and trust your content in the first place.
Content restructured for AI extraction
Question-based headings, direct answers in the first 50 words, and evidence-dense passages built to be the source an AI engine quotes, not just a page that ranks.
Structured data and schema implementation
FAQPage, HowTo, Article, and Organization schema that help both traditional search engines and LLMs interpret and correctly attribute your content.
Third-party mention and digital PR strategy
Building earned media, expert commentary placements, and category mentions across the sites AI engines actually cite, since external validation now outweighs your own site's content alone.
Entity consistency across the web
Making sure your business name, description, and credentials are consistent everywhere you're mentioned, since entity clarity is a major factor in whether AI tools confidently cite a source.
AI citation tracking and monitoring
Ongoing tracking of whether and how often your brand appears across ChatGPT, Perplexity, Google AI Overviews, and Gemini for the queries that matter to your business.
Platform-specific optimization
Different tactics for different engines, since Google AI Overviews, ChatGPT Search, Perplexity, and Gemini each retrieve and weigh sources differently.
How We Build an AEO & GEO Strategy: Foundation First, Then Citations
Nothing gets restructured until we know where you currently stand across AI platforms and what's realistically achievable.
AI visibility and competitor audit
We check your current citation presence across major AI platforms for your priority queries, and see who's currently winning those citations instead of you.
→Content and authority architecture
You see the full plan, which pages need restructuring, what schema is missing, where third-party mention opportunities exist, before anything changes.
→Implement, build authority, and monitor monthly
Content and schema changes go live, digital PR and mention-building begins, with ongoing citation tracking to measure real movement.
Five Steps to Being the Source AI Engines Cite
Free AI visibility audit
Current AI citation presence, content structure, and authority signals reviewed together. Yours to keep regardless of what happens next.
Query and competitor mapping
A written plan covering priority queries, content restructuring needs, and where competitors are currently winning citations you should own.
Content and schema implementation
Content restructured for extraction, schema markup added, all approved before publishing.
Authority building begins
Digital PR and third-party mention outreach launches, targeting the sites AI engines actually cite in your category.
Reporting tied to citations, not just rankings
A monthly call and a one-page report showing actual AI citation frequency across platforms, not just traditional ranking positions.
What Growing AI Visibility Looks Like
AI citation frequency, 90-day trend
Citation appearances climbing as content gets restructured for extraction, schema goes live, and third-party mentions accumulate across authoritative sites.
Before vs. after AEO restructure
Turn your content into clear, extractable answers that AI platforms can understand, cite, and surface.
Real Search Visibility Results
See how strategic AEO and GEO have helped businesses become more visible across Google, AI search, and answer engines.
Ventura Law
A Connecticut-based personal injury firm with over 65 years of experience. Organic traffic grew 14.9%, with organic conversions up 8.56%, through SEO, content optimization, and AI search visibility work.
Fishman’s Fabrics
One of Chicago's most recognized fabric retailers. Organic traffic climbed 44.27%, with new users up 46.66%, through non-branded keyword rankings and technical SEO.
Bleuler Psychotherapy Center
A practice focused on increasing qualified traffic from prospective patients. Organic traffic grew 228.67%, with contact form submissions up 128.57%, through content optimization and technical SEO.
What Clients Say About Working With Us
Real clients. Real results. Real visibility across search and AI.
Drew and his team have been a pleasure to work with! Very knowledgeable on SEO and management of PPC campaigns. Thanks Drew and team!
Digital Drew has been fantastic. He made changes with both google clicks and SEO. Both showed positive result within two months. Drew has a great handle on what works. I highly recommend him.
Drew Blumenthal is fantastic! His knowledge, understanding of our needs and in-depth analysis of our SEO was nothing but impressive. Drew explained SEO and the impact of being #1 in Google. He got us up and running, while we concentrated on running our business. If you want more business, call Digital Drew SEM!
Drew Blumenthal is fantastic! If you need help with SEO/Google Rankings. He's the perfect person to speak too.
Digital Drew SEM vs the Alternatives
| What You Get | ⭐ Digital Drew SEM | Typical SEO Agency | In-House / DIY |
|---|---|---|---|
| AI citation tracking across platforms | ✓ Standard | ⚠ Rarely offered | ✕ Not tracked |
| Content restructured for AI extraction | ✓ Included | ⚠ Sometimes | ✕ Traditional SEO only |
| Digital PR & third-party mention strategy | ✓ Included | Extra cost | ✕ Rarely prioritized |
| Full schema & structured data implementation | ✓ Standard | ⚠ Basic only | ✕ Rarely done |
| AEO tied to broader SEO strategy | ✓ Yes | ⚠ Treated separately | ✕ Not addressed |
| Reporting on citations, not just rankings | ✓ Yes | Vanity metrics PDF | ✕ Manual & slow |
Straight Talk on What AEO & GEO Work Costs
We scope the engagement to your current visibility and category competitiveness on the audit call. A business starting from zero AI citation presence needs a different investment than one refining an already-decent foundation. Transparent monthly retainer, no inflated promises.
Foundational AEO & GEO
Content restructuring, schema implementation, and citation tracking built around your highest-priority queries and topics.
Full authority-building program
Everything in foundational, plus active digital PR, third-party mention campaigns, and ongoing multi-platform citation monitoring at scale.
Why I Treat AI Visibility as Its Own Discipline
I built Digital Drew SEM after years running marketing for Fortune 500 companies and leading agency teams at IPG Mediabrands and Performics, and AEO and GEO are the newest example of a pattern I've watched repeat throughout my career: a real shift in how people find information, and most agencies either ignoring it or bolting on a buzzword without changing how they actually work.
Ranking on Google and getting cited by an AI engine reward genuinely different things, evidence density, extractable structure, third-party validation, not just keyword placement and backlinks. I wrote about staying ahead of exactly this kind of shift in my book on AI and digital marketing, and it's a discipline I've built into how we approach every SEO engagement now, not a separate add-on service.
I'm personally in these accounts. If we're not the right fit for your business, I'll tell you on the call.
The Opportunity Hiding Inside the Disruption
Here's the counterintuitive part. Position-5 pages see a 115% citation visibility improvement from GEO optimization, while position-1 pages see minimal change. That means the businesses who benefit most from AEO and GEO work aren't the ones already dominating page one. They're the ones ranking respectably but not getting cited, which is a much larger and more addressable group than most people realize.
There's also real upside for brands that do get cited. Brands named in AI Overviews see click-through rates that actually increase compared to uncited competitors on the same results page, and that citation carries an implicit endorsement that tends to convert better downstream, even from visits that never technically click through.
The disruption everyone's worried about is also the clearest opportunity in search right now, for the businesses willing to do the work.
Book My Free AI Visibility Audit →Position 5–10 Opportunity
Pages ranking respectably but not on top see the biggest citation gains from GEO work — often the most under-leveraged opportunity on a site.
Implicit Endorsement Effect
Being named in an AI Overview carries a trust signal that improves downstream conversion, even on visits that never click through.
Higher CTR When Cited
Brands named directly in AI Overviews see click-through rates increase relative to uncited competitors on the same results page.
A Window Still Open
Only 20% of brands have started implementing AEO at all — a real head start for the businesses acting now rather than waiting.
Questions Businesses Ask About AEO and GEO
AEO (Answer Engine Optimization) generally targets direct answer formats like featured snippets and voice search results. GEO (Generative Engine Optimization) specifically targets citation inside AI-generated answers from large language models like ChatGPT and Gemini. In practice, the two terms are used largely interchangeably, and the underlying work overlaps heavily.
No. Traditional SEO remains the foundation, strong technical SEO and authority help AI engines find and trust your content in the first place. AEO and GEO work alongside SEO, adding a layer focused specifically on how content gets structured, cited, and extracted by AI systems.
We track citation frequency and brand mentions across AI platforms for your priority queries, alongside AI-driven referral traffic and conversions. It's a different measurement framework than traditional rank tracking, but it's just as trackable.
No, and anyone who promises guaranteed AI placement isn't being straight with you. What we can guarantee is a structured, evidence-based approach that measurably improves your odds of citation based on what current research shows actually influences it.
Yes, meaningfully. Google AI Overviews pull primarily from Google's own index and traditional ranking signals. ChatGPT Search draws heavily from Bing's index. Perplexity rewards freshness and multi-channel presence. We tailor tactics to the platforms that matter most for your audience.
It varies more than traditional SEO timelines, since AI platforms update differently and citation tracking itself is still maturing as a discipline. Most businesses see early movement within 60 to 90 days of consistent content and authority work, with meaningful gains compounding from there.
Yes, that's exactly what the free audit covers. We check your current citation presence across major AI platforms and show you where the gaps are, no obligation afterward.
Stop Being Invisible to the Way People Search Now
Book your free AI visibility audit. We'll check your current citation presence across ChatGPT, Perplexity, Google AI Overviews, and Gemini, show you the three biggest gaps, and give you an honest read on what it would take to fix them.