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Welcome to my digital marketing and digital advertising blog. Each week I write about specific topics that I see businesses of all sizes struggle with. I am happy to share my knowledge and experiences so that way others can benefit from the years of digital advertising knowledge I have acquired.
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Include Or Not Include In Your
One of the most frequently asked questions I receive on LinkedIn is what to include or not include in the experience section of your profile. It’s essential to understand the […]
How To Write A Good LinkedIn Bio
Writing a good LinkedIn bio is essential to building your credibility on the platform. It is your first impression you are giving someone browsing your profile and your profile gives visitors […]
Top Keywords For Search
In order for search ads to be effective in growing your business, it is important to understand how search ads work and how they can be optimized to maximize results. […]
Facebook Invitations To Help You Grow
One of the biggest missed opportunities I see from Facebook Ads and Facebook posts is not inviting those who like, love, etc. your individual posts to like your page. Every […]
Facebook Page Tabs
Each Facebook Business Page provides a variety of tabs that offer different features and functionalities. These tabs play a crucial role in engaging with your audience and building credibility for […]
Instagram Call To Action
Instagram continues to reign as one of the largest and most influential social media platforms in the world. Its immense user base and engagement rates make it a powerful tool […]
Why Bidding On Branded Terms Is So Important
There are numerous reasons why it’s beneficial to bid on your branded terms on Google, even if you already rank highly in organic search results. Let’s delve deeper into some […]